Marketing and Sales Officer
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Job summary
The Marketing and Sales Officer will play a pivotal role in driving revenue growth by developing and executing effective marketing strategies, generating high-quality leads, closing leasing and sales deals, and building a strong brand presence for Birus Property Services. This is a hands-on, target-driven role ideal for a dynamic professional who can attract corporate tenants, investors, and partners in a competitive East African real estate market.
Min Qualification:
Bachelors
Experience Level:
Mid level
Experience Length:
5 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Uganda
Job descriptions & requirements
Marketing and Sales Officer
Job Grade NA
Reports to Estate Operations Manager
Supervises N/A
Department General Operations
Company Overview
Birus Property Services Ltd is a growing commercial real estate company in Uganda, specializing in the development, ownership, and management of high-quality commercial properties (offices, retail spaces, shopping facilities, and land). The company is focused on expanding its portfolio and market presence across Uganda and the broader East African region while delivering excellent tenant experiences and strong investment returns.
Role Summary
The Marketing and Sales Officer will play a pivotal role in driving revenue growth by developing and executing effective marketing strategies, generating high-quality leads, closing leasing and sales deals, and building a strong brand presence for Birus Property Services. This is a hands-on, target-driven role ideal for a dynamic professional who can attract corporate tenants, investors, and partners in a competitive East African real estate market.
Internal Stakeholders
- Managing Director
- Estate Operations Manager
- Property Management Team
- Finance & Accounting
External Stakeholders
- Tenants
- Vendors and Contractors
- Real Estate Agents and Brokers
- Insurance Providers
- Local Authorities & Government Agencies
Key Functional Result Areas
Sales & Business Development
- Develop and execute sales strategies to achieve leasing, property sales, and ancillary service targets.
- Identify, qualify, and pursue potential clients including corporates, retailers, investors, NGOs, and government entities across Uganda and East Africa.
- Conduct property viewings, presentations, and negotiations to close deals on leases, rentals, and new developments.
- Build and maintain a robust pipeline of prospects using CRM tools and market intelligence.
- Establish and nurture long-term relationships with key stakeholders, brokers, and referral partners.
Marketing & Brand Promotion
- Design and implement integrated marketing plans, e.g., digital, traditional, events, and content, to increase visibility and attract tenants and investors.
- Manage digital marketing channels e.g. website, social media like LinkedIn, Facebook, Instagram, X, Google Ads, and email campaigns.
- Create compelling marketing collateral, brochures, property fact sheets, videos, virtual tours, and campaigns highlighting Biru's properties.
- Organize and participate in industry events, trade shows, property expos, and networking functions in East Africa.
- Conduct market research and competitor analysis to identify trends, pricing opportunities, and new market entry points.
Client Acquisition & Retention Support
- Work closely with the operations/property management team to ensure seamless handover from sales to tenancy.
- Support tenant retention initiatives through targeted communication and feedback programs.
- Track lead conversion rates and continuously optimize sales and marketing funnels.
Reporting & Performance Management
- Prepare weekly and monthly sales reports, pipeline updates, and marketing ROI analysis.
- Monitor key metrics and adjust strategies to meet or exceed targets.
Person Specifications
- Bachelor’s degree in Marketing, Business Administration, Real Estate, Communications, or a related field. Postgraduate qualifications or certifications in Digital Marketing and Sales will be an advantage.
- Minimum >5 years of relevant experience in sales and marketing, preferably in real estate, property management, or commercial services.
- Proven track record of meeting or exceeding sales targets in Uganda or East Africa.
- Experience in marketing commercial properties, offices, retail, and mixed-use is highly desirable.
- Hands-on experience with digital marketing tools and CRM systems, e.g., HubSpot, Salesforce, or similar
Key Skills and Competencies
- Strong sales acumen with excellent negotiation and closing skills.
- Creative and strategic marketing mindset with a data-driven approach.
- Deep understanding of the East African commercial real estate market, tenant needs, and competitive landscape.
- Proficiency in digital marketing, SEO, SEM, social media advertising, and content marketing.
- Outstanding communication, presentation, and interpersonal skills.
- Ability to work independently, travel frequently, and deliver results in a fast-paced environment.
- Proficiency in Microsoft Office, Canva/Adobe Suite, and property listing platforms.
Key Attributes.
- Results-oriented with a hunter mentality for new business.
- High energy, resilience, and relationship-building skills.
- Cultural adaptability for regional (East Africa) operations.
- Professional appearance and strong personal brand
How to Apply:
All applications will be received and reviewed through the BrighterMonday Portal by clicking on the 'Apply Here' section
About BrighterMonday Consulting
BrighterMonday Consulting, a recruitment company based in Kampala, is actively looking to fill 9 mid-level positions across Accounting, Auditing & Finance, Management & Business Development, and Sales. These roles require candidates with 0-5 years of experience, with some opportunities also suitable for those with up to 10 years in the field.
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