Email Marketing Specialist
Kinsta
Marketing & Communications
Job Summary
We are looking for someone with creativity to join the Marketing department as an Email Marketing Specialist.
- Minimum Qualification:Bachelor
- Experience Level:Mid level
- Experience Length:3 years
Job Description/Requirements
- You will improve Kinsta's email customer acquisition and retention strategy.
- Build creative, messaging, and content for campaigns using email and automated marketing triggers.
- Analyze current email marketing trends and find ways to increase CTA and open rate.
- Maintain the health of customer lists and troubleshoot deliverability issues.
- Implement dynamic testing for email subject lines, content, and behaviour triggers in Kinsta's CRM.
- Analyze data to measure and increase our email campaigns, to improve open rates, deliverability, click rates, and conversion rates.
- 3+ years of marketing experience including email marketing, deliverability, testing, and automation.
- Knowledge of creative processes and social media marketing.
- Excellent verbal and written skills.
- English copywriting skills.
- Experience with HubSpot email creation, automation, and list management.
- Flexible and remote-first environment.
- Annual remote expense budget.
- Flexible PTO.
- Paid parental leave.
- Annual professional development budget: available after one year with Kinsta.
- Sabbatical: available after three years with Kinsta (and every three years thereafter).
- Location-specific healthcare benefits (includes vision and dental) for employees hired in the USA, UK and Hungary.
- Pension plan for employees hired in the UK, and 401k contributions for employees hired in the USA.
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