Social and Behavior Change Communication Technical Advisor

IIDC therefore seeks an experienced SBCC Consultant to design a Safeguarding SBCC Strategy that is explicitly informed by the Partner Safeguarding Assessment findings and tailored to the realities of Young Africa Works sectors, with a strong focus on private sector actors, training institutions, and work placement environments.

Purpose of the Assignment: The purpose of this consultancy is to develop a context-specific, evidence-based Safeguarding SBCC Strategy that responds directly to the safeguarding risks, behavioral drivers, and system weaknesses identified in the Partner Safeguarding Assessment.

The Consultant will work closely with IIDC, YAW partners, and the Mastercard Foundation to undertake the following tasks:

Safeguarding SBCC Assessment and Behavioral Analysis

Building on the Partner Safeguarding Assessment (November 2025), the consultant will:

• Analyse cross-sectoral and sector-specific safeguarding risks that require behavioral and normative change, including:
  • Silence, fear of retaliation, and low trust in reporting systems;
    
  • Gender biases, harmful masculinities, and normalization ofharm including abuse, harassment and exploitation;
    
• Weak accountability cultures among supervisors, mentors, artisans, managers, loc parentis, service providers, etc;
  
• Limited safeguarding literacy among staff, contractors, and third-party actors;
  
• Power imbalances affecting young women, refugees, and persons with disabilities.
  
• Identify priority behaviors to change at individual, institutional, and community levels, clearly articulating:
  
• Current behaviors;
  
• Desired behaviors;
  
• Key behavioral drivers (social norms, incentives, beliefs, institutional practices, etc).
  
• Map existing communication channels and gaps across sectors, including workplaces, training institutions, digital platforms, and community settings.
  

Co-Creation of the Safeguarding SBCC Strategy

• Facilitate a participatory SBCC co-creation workshop with selected YAW partners and young people ensuring representation across sectors.
  
• Co-develop a Safeguarding SBCC Strategy that:
  
• Aligns with Mastercard Foundation Safeguarding Standards in the context of the global, regional and national statutory requirements;
  
• Responds directly to risks identified in Agrifoods, Workforce Development, MSME, and Digital Economy sectors;
  
• Defines audience segments (e.g. young people, supervisors, artisans, mentors, employers, boards, community leaders);
  
• Articulates clear behavioral objectives linked to prevention, reporting, response, and accountability;
  
• Embeds survivor-centered, gender-transformative, disability-inclusive, and refugee-sensitive approaches;
  
• Includes practical guidance for private sector and for-profit entities where safeguarding culture is weakest.
  

Message and Materials Development

• Develop simple, targeted safeguarding and gender-transformative messages that:
  
• Raise awareness of abuse, exploitation, harassment, and harm and their consequences;
  
• Promote zero tolerance to abuse and reinforce duty of care;
  
• Encourage reporting, whistleblowing, and help-seeking by young people;
  
• Promote positive masculinities and leadership accountability;
  
• Address sector-specific risks such as unsafe work placements, digital exploitation, financial exploitation, and abuse by intermediaries.
  
• Support piloting of messages with target groups and revise based on feedback.
  

Campaign Design

• Develop and roll out innovative tools (e.g. avatars, videos, role models) promoting safeguarding and ethical leadership.
  
• Design of a safeguarding and gender equality awards initiative recognizing leaders and institutions that model best practice