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Key Accounts Manager – HORECA

Biyinzika Poultry International Limited

Management & Business Development

5 days ago
New
Experience Level: Senior level Experience Length: 7 years

Job descriptions & requirements


Minimum Academic Qualifications:



  • Degree in Business Administration, Marketing or any related course
  • Prior training in Professional Selling Skills and in Customer Service is an added advantage.
  • Direct knowledge and experience of the HORECA market is an advantage
  • Training in negotiation skills
  • Strong Microsoft Excel skills

Skills and Experience:


  • 6-7 years’ working experience in a similar role in a world-class, commercial environment.
  • Highly analytical with strategic thinking
  • Industry knowledge
  • Hardworking and persuasive.
  • Good driving skills with a valid driving license.



  • Manage the biggest customer relationships, ensure sales, and margin budget is achieved.
  • Understand both the customer and the BPIL strategy and ensure full implementation.
  • Drive the channel sales through the sales team.
  • Work with the promotions team to create demand in specific channels.
  • Manage the performance of the in-store merchandiser promoters.
  • Coordinate quarterly price research and report relevant findings to the National Sales Manager for decision making purposes.
  • Ensure Customers are regularly stocked, timely banking is done, sales reports are submitted on a Weekly basis.
  • Continuously visiting customers to maximize sales volume in assigned areas, recruiting and servicing existing customers by route and ensuring maximum product/ brand visibility/ trade marketing Vs competition is done.
  • Managing all promotions to ensure maximum customer satisfaction and monitor competitor activities within the assigned area.
  • Be well informed of customer’s objectives, buying patterns, ordering trends, standard of management, potential for growth to leverage revenue from the relationship and promote the company as a quality supplier with the aim of achieving “preferred’ supplier status.

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