Business Development & Marketing Executive
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Job summary
The Sales, Marketing & Guest Relations Assistant is a dynamic, all-round commercial role designed to aggressively drive top-line revenue and maximize profitability across all hotel departments. This role requires a "hunter" mentality for securing high-value corporate contracts, a creative approach to digital brand building, and a hands-on presence in daily guest relations. The ultimate objective is clear: consistently increase RevPAR, fill the restaurant, and ensure a high return on investment for all marketing initiatives.
Min Qualification:
Diploma
Experience Level:
Mid level
Experience Length:
3 years
Language Requirement:
English
Working Hours:
Full Time - 9 to 5
Applicant Location:
Uganda
Job descriptions & requirements
Department: Commercial & Brand Development
Reports To: General Manager
Job Location: Tankhill Inn by SEB
About Tankhill Inn
Tankhill Inn is a 13-room boutique hotel in Muyenga, Kampala, created to be more than just a place to stay. We serve as a welcoming home for business and leisure travellers, as well as our surrounding community. As a boutique property, we value relationships over volume and quality over quantity. We pride ourselves on personalized guest experiences, quiet comfort, exclusivity, and warm Ugandan hospitality. Our on-site restaurant, The Grill Room, offers meticulously curated dining experiences in an intimate setting.
1. Job Purpose
The Sales, Marketing & Guest Relations Assistant is a dynamic, all-round commercial role designed to aggressively drive top-line revenue and maximize profitability across all hotel departments. This role requires a "hunter" mentality for securing high-value corporate contracts, a creative approach to digital brand building, and a hands-on presence in daily guest relations. The ultimate objective is clear: consistently increase RevPAR, fill the restaurant, and ensure a high return on investment for all marketing initiatives.
2. Core Responsibilities
A. Aggressive Revenue Generation & Room Sales
- Develop, execute, and own the strategic sales plan targeting high-yield segments: NGOs, embassies, government agencies, corporate organizations, executives, and long-stay expatriates.
- Conduct outbound sales calls, professional site visits, and high-level presentations to prospective clients.
- Negotiate corporate room rates, framework agreements, and group blocks that protect our boutique pricing power and maximize profit margins.
- Identify and convert upselling and cross-selling opportunities (e.g., converting a room booking into a stay-and-dine package, or upgrading room categories).
- Actively monitor the daily sales pipeline and aggressively pursue lead conversions.
B. The Grill Room Restaurant & Event Sales
- Drive footfall and revenue to The Grill Room by positioning it as Muyenga's premier refined neighborhood dining destination.
- Secure and manage corporate working lunches, private dinner bookings, and exclusive intimate events (managing tailored menus and curated dining experiences).
- Develop structured referral and partnership programs with local HR departments, event planners, and social clubs to secure recurring food and beverage revenue.
C. Bidding, Tenders & Commercial Administration
- Identify, track, and bid on lucrative tenders from government agencies, international organizations, and corporate bodies.
- Prepare, compile, and submit flawless corporate proposals, capability statements, and compliance documentation.
- Maintain a rigorous commercial filing system, tracking all contract renewal dates, negotiated rates, and procurement officer relationships.
- Track the acquisition cost of corporate clients to ensure profitability.
D. Digital Marketing, ROI & Brand Positioning
- Manage all social media channels (Instagram, Facebook, LinkedIn, etc.) with a focus on conversion-driven content, targeted promotions, and brand storytelling.
- Coordinate professional photography, short-form video creation, and seasonal campaigns, meticulously tracking the ROI of any marketing spend.
- Ensure rate parity and consistent brand messaging across the proprietary website and all Online Travel Agencies (OTAs like Booking.com, Expedia).
- Actively manage and protect the property's online reputation by responding to and leveraging Google and OTA reviews.
E. Guest Relations & Operational Synergy (The "All-Rounder" Function)
- Act as a high-level point of contact for VIP guests, corporate clients, and long-stay residents during their stay to ensure promised standards are met.
- Liaise seamlessly with Front Office, Housekeeping, and the Kitchen to communicate specific guest preferences, dietary requirements, and corporate arrangements.
- Gather on-the-ground feedback from guests to inform future sales strategies and service improvements.
- Provide basic daily revenue reporting and assist management with demand forecasting and dynamic pricing adjustments based on market trends.
3. Key Performance Indicators (KPIs)
Financial: Achievement of monthly room revenue, RevPAR, and restaurant revenue targets.
Conversion: Number of new corporate accounts secured and successful tender approvals per quarter.
Efficiency: Return on Investment (ROI) on marketing spend and cost-of-acquisition metrics.
Retention: Client retention rate and percentage of repeat bookings.
Brand: Growth in direct bookings (reducing OTA commission reliance) and improvement in social media engagement metrics.
4. Qualifications & Skills
- Degree or Diploma in Business Administration, Sales, Marketing, Commerce, or Hospitality.
- Minimum 2-3 years of proven experience in hospitality sales, B2B sales, or a heavily commercial role.
- Strong financial acumen; comfortable with numbers, rate negotiations, and basic revenue reporting.
- Deep understanding of Kampala's corporate, NGO, and hospitality landscape. Exceptional communication and closing skills.
- High level of digital literacy, including proficiency in social media marketing and ideally Property Management Systems (PMS).
- Impeccable organizational skills with the ability to manage complex bids and documentation.
- Fluent in English; strong proficiency in Luganda and/or Swahili/Sheng is highly desirable for effective local networking.
How to apply:
Please forward your updated CV to hr@tankhillinn.com if you meet the requirements outlined above
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