Senior Influencer Manager

Requirements:

• 3–5 years experience in influencer marketing, talent management, or creator partnerships.
  
• Experience working with influencer platforms or creator marketplaces.
  
• Strong understanding of social media ecosystems and creator economy.
  
• Proven experience managing influencer campaigns end-to-end.
  

1. Influencer Platform Growth & Adoption

• Drive onboarding and activation of influencers onto the Next Influencer Platform.
  
• Build and manage influencer recruitment pipelines.
  
• Ensure influencers are fully profiled, categorized, and verified.
  
• Promote consistent platform usage and activity.
  

2. Platform Traversal & Operational Excellence

• Develop deep working knowledge of the Next Influencer Platform.
  
• Create internal playbooks and workflows for using the platform.
  
• Train internal teams and influencers on platform usage.
  
• Provide feedback to product teams on feature improvements.
  

3. Influencer Strategy & Campaign Design

• Develop influencer campaign strategies aligned to brand objectives.
  
• Match influencers to campaigns based on audience, category, and performance data.
  
• Define content formats, deliverables, and timelines.
  

4. Influencer Relationship Management

• Build strong relationships with influencers and talent managers.
  
• Negotiate rates, deliverables, and contracts.
  
• Ensure adherence to brand and legal guidelines.
  

5. Performance Tracking & Optimization

• Track influencer performance and campaign results.
  
• Generate performance reports and insights.
  
• Optimize influencer selection and campaign structures based on data.
  

6. Commercial Support

• Support digital proposals and pitches with influencer strategies.
  
• Contribute to packaging influencer services as sellable products.
  
• Identify monetization opportunities within the influencer ecosystem.