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Performance Marketer ( SaaS / Remote )

Publitas

Marketing & Communications

NGO, NPO & Charity UGX Confidential
New
3 weeks ago

Job Summary

Developing and executing comprehensive performance marketing strategies to meet or exceed key performance indicators (KPIs) and business objectives.

  • Minimum Qualification: Bachelors
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description/Requirements

Publitas empowers businesses to deliver paperless discovery-commerce experiences that engage, inspire, and have the potential to reach more customers than was ever possible. We combine a healthy dose of persistence with the will to embrace crazy ideas and push new boundaries. Guided by a desire to do things better, we want to improve the world around us.

Note from the hiring manager:We seek a data-driven and highly analytical Performance Marketer to join our dynamic Marketing team in Publitas. The ideal candidate will be passionate about digital marketing strategies to drive measurable results, increase customer acquisition, and maximise ROI across various marketing channels. This role involves combining strategic planning, creative marketing, and deep analysis to optimise campaign performance and achieve business goals.

Ready to have an impact with us? Start the application process by filling out the screening questionnaire to see if Publitas is a good fit for you.


Take ownership by:

  • Developing and executing comprehensive performance marketing strategies to meet or exceed key performance indicators (KPIs) and business objectives.
  • Managing and optimising paid search, social media, display, and retargeting campaigns across platforms such as Google Ads, LinkedIn, Facebook, and more.
  • Conducting A/B testing and continuous campaign analysis to identify optimisation opportunities for improving campaign performance and scaling successful initiatives.
  • Collaborating with the content marketer to create high-impact advertisements, landing pages, and marketing collateral that resonates with our target B2B audience.
  • Utilising analytics and marketing automation tools to track campaign performance, analyse customer behaviour, and provide actionable insights for optimisation.
  • Stay abreast of industry trends, tools, and best practices in performance marketing to drive innovation and maintain a competitive edge in the market.
  • Work closely with sales and product teams to align marketing strategies with business goals and ensure a cohesive customer journey from initial engagement to conversion.


Job requirements

  • You have proven experience in performance marketing, specifically within a B2B SaaS environment.
  • You have strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
  • You are proficient in digital marketing tools and platforms, including Google Analytics, CRM software, and marketing automation tools.
  • You have in-depth knowledge of digital marketing channels, including PPC, paid social media, display advertising, email marketing, and affiliate marketing.
  • You have excellent communication and collaboration skills to work effectively across teams and with stakeholders at all levels.
  • You are a creative thinker with a test-and-learn mentality to drive continuous improvement in marketing efforts.


What we provide to help you achieve results:

  • We offer a competitive salary. Salaries are assessed based on your relevant experience, level of seniority, and location.
  • Twenty-five vacation days per year and your National Holidays off.
  • A contract of indefinite duration.
  • Work from anywhere you desire.
  • A monthly shared office space/co-working allowance.
  • A one-time home office setup stipend.
  • A top-of-the-line MacBook.
  • Monthly wellness allowance to stay healthy while working remotely.
  • Annual retreats in some of the greatest cities in the world.
  • Free books in Kindle and Audible store.
  • We’ll challenge and support you to get the most out of your potential throughpersonal1-1sessions.


Please also have a read through ourRecruitment FAQ

Publitas is proud to be an Equal Opportunity Employer. We strive to create an inclusive environment that empowers our employees all over the world. We want you to feel welcome, respected, and valued for who you are it’s our differences that make us stronger! We celebrate diversity and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Publitas welcomes all, we invite you to apply and join us!

Important Safety Tips

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