Digital Marketing Manager
Job Summary
The Digital Marketing Manager will be responsible for the development, implementation and the management of the digital marketing strategy, including Social media, online marketing Paid and Organic Search, Display, Social and Aggregators/Affiliates and CRM for the company.
- Minimum Qualification: Bachelor
- Experience Level: Management level
- Experience Length: 5 years
Job Description/Requirements
We are an international company and the leader in sports betting industry in the continent of Africa, seeking for a Digital Marketing Manager with strong social media experience, graphic designing, content generation and a background in IT. This is a full-time job.
The Digital Marketing Manager will be responsible for the development, implementation and the management of the digital marketing strategy, including Social media, online marketing Paid and Organic Search, Display, Social and Aggregators/Affiliates and CRM for the company.
He/She will work as part of the global marketing team, this role is a pivotal part in the success of the local and national marketing campaign delivery.
Other admin duties include;
Understand target audiences and devise engaging, informative content
Develop Sportybet Ghana digital strategy
Plan and execute campaigns across online channels (Facebook, Instagram and Twitter)
Manage Social Media presence, grow the audience.
Measure channel performance
Monitor and boost campaign performance across all digital channels
Use insight tools like Google Analytics to track the impact of marketing activity against competitors.
Work with graphic designer to create engaging image content
Collaborate with global marketing team.
Knowledge, skills and abilities:
Ability to work well under time pressure.
Able to deliver as per set deadlines.
Flexible on working hours as per demand from the assignment.
Excellent in loomly platform
Note: We screen candidatures through online test (Aptitude & Psychometric), candidates with excellent score will be only shortlisted for interview.